Metaplanet, Japan's leading cryptocurrency company and the world's No. 15 Bitcoin holder, has revealed plans to expand its Bitcoin treasury to 10,000 BTC in 2025.
CEO Simon Jerovic announced this target in his New Year's letter to shareholders.
“Last year was transformative, as we broke records, expanded our Bitcoin treasury, and cemented our position as the leading Bitcoin treasury company in Asia,” Simon tweeted.
The expansion plan is based on Metaplanet's regular Bitcoin (Bitcoin) accumulated throughout 2024. Over the course of the year, the company increased its holdings from 225,611 BTC in July to 1,761.98 BTC by December 23.
This growth has been strategically funded through capital market activities, including two major bond issuances in December: a 4.5 billion yen zero-coupon bond on December 17 and a 5 billion yen bond on December 20, both due June 2025.
The company's commitment to the cryptocurrency intensified on December 18, 2024, when it officially transformed into a bitcoin treasury company. This shift was immediately followed by the acquisition of 619.70 BTC on December 23.
Throughout 2024, the company's average cost of purchasing Bitcoin increased from 9,972,933 yen to 11,846,002 yen.
Although Metaplanet's current holdings are large, they remain modest compared to industry leader MicroStrategy's 444,262 BTC.
Jerovich's vision for 2025 extends beyond simply accumulating Bitcoin. The strategy includes three key initiatives: improving shareholder transparency through new reporting mechanisms, expanding global partnerships to boost Bitcoin adoption, and strengthening Metaplanet's position within Japan's cryptocurrency ecosystem.
The ambitious target of 10,000 bitcoins represents an approximately six-fold increase over current holdings. This puts Metaplanet higher in our corporate Bitcoin holder rankings, which currently include notable companies like Marathon Digital (44,394 BTC), Riot Platforms (17,429 BTC), and Tesla (9,720 BTC).
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